Since my daughter was born in 2013, I’ve subscribed to e-mail newsletters with children’s clothiers ranging from Carter’s to Gymboree to The Children’s Place–even Old Navy. And I’ve told myself that all of these e-mails I receive daily–sometimes as many as five and six daily from The Children’s Place alone–are helpful. After all, I save tons of money on my daughter’s clothes, right?
Well, yes and no.
Last year, I used one of the e-mails from Carter’s to get a slew of mix-and-match winter fleece for my daughter on sale–enough winter clothing for three to four years. I’m thrilled with those outfits. They keep her sufficiently warm in our 68-degree house in the winter, and she’s worn each size for multiple seasons so far. In fact, we may get as many as five or six years use from these clothes. And the total price was less than $50 for approximately 10 different articles of clothing. Win!
On the other hand, I’ve also bought her a lot of clothing that she has outgrown without wearing more than 1-2 times. Her closet is literally full of clothing, some of which she might never wear.
And that is the downfall of the constant sales. They lull you into thinking you might never find the deal again, even when you know Carter’s (or whoever) regularly has fleece (or whatever) on sale. And you waste money on things you might not even truly need.
In addition, all the e-mails kept my inbox clogged and required time for me to mass delete at periodic intervals.
So I decided to stop the madness, and I unsubscribed from all of those e-mails. I don’t get e-mails from any clothiers, nor do I get e-mails from Pottery Barn or Ballard Designs or Williams Sonoma anymore. I even unsubscribed from all those e-mails from Michaels, Hobby Lobby, JoAnn, and A.C. Moore because I can get those coupons from their web sites when I need (like that word?) them. Kohl’s? Unsubscribed. Target? Ditto.
In fact, Shutterfly’s is the primary retailer newsletter I get these days, primarily because I like looking for free photo books and other easy, cheap, cherished gifts and Christmas cards and ornaments throughout the year. (See this post for more about how I use the e-mails from Shutterfly.)
Now I get only 5-15 e-mails a day total, and that includes credit card alerts for every expense my husband and I charge over $10. My inbox is amazingly easy to sort through and requires about five minutes daily.
And just as important, I don’t buy a ton of items I don’t need. In fact, I’ve made just two purchases from Amazon this month since I don’t see those daily deal e-mails.
Seriously. Delete the e-mail newsletters and save yourself a bit of money.